Search Results for: pop-up
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Acquisition
SunTrust Runs its Own Playbook for Super Bowl Weekend
SunTrust is using new Snapchat tech, digital plays and plenty
of interactive experiences to engage Super Bowl fans. -
Acquisition
6,000 Person Wait List for Carnegie Deli Popup
Only New Yorkers loyal to the Carnegie Deli could have imaged
the astonishing response to a little 1950s-themed pop up. -
Profiles & Campaigns
Teva and UGG Improve Online Ecommerce Experience
Blocking online hijacking has helped footwear manufacturer
Deckers boost ecommerce conversion rates and KPIs. -
Social
8 Best Practices for Facebook Advertising
Here’s eight best practices to help reduce wasted ad spend
and maximize your user acquisition budget.Tagged in: -
Acquisition
Facebook Opens Pop-Up Shops in Macy’s
Some 100 brands are the stars of Facebook’s Holiday pop-up shops.
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Acquisition
American Express Tackles Seahawks Home Games with Experiences
Lisa Kahn, director of global experiential marketing and partnerships at American Express,
takes us behind the scenes at the American Express Experience.Tagged in: -
Direct Marketing | Print
How to Beat the High Cost of Digital Advertising for Black Friday and Beyond
From Black Friday on, advertisers vie for premium inventory, but there’s not always enough inventory to satisfy the demand.
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Acquisition
Frictionless Marketing: Retail’s Next Frontier
Frictionless marketing delivers the full retail experience customers expect today, and brands can achieve this through one connected, 4-step virtuous cycle.
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Acquisition
Mastercard’s CMO on Taking “Priceless” to New Levels
Now five years in as Mastercard’s CMO, Raja Rajamannar shares the strategy
behind “advancing” the campaign. -
Acquisition
Domino’s Tattoo for Free Pizza Anyone?
Sounds like a great idea, but when too many people lined up to
get tattooed, Domino’s pulled the plug.Tagged in: