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by Chief Marketer Staff

“Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to…

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PRO Awards

    

        

        
		
	
ProAwards 

	  

	  Join your industry peers for a fast-paced afternoon of inspired conversations led by industry leaders and live celebrations as we announce the winners of the 2021 PRO Awards. Click here to register.  
             
        

 

 

	
	
        

        
CHIEF MARKETER 200

    

        

        
		
	

	  
CM 200

	  
Click here to sign up for more information on the 2022 CM200 call for entries and to view the CM 200 2021 List.