NEW AND NOTEWORTHY PRODUCTS JANUARY 2001
Cookie Cutter Think you have a tasty brand? Let’s talk. A new Logo Dough offering from an Atlanta-based company of the same name can turn a logo, message, icon, or licensed character into edible, bite-sized treats for promotions and events. The cinnamon-flavored cookies come about 10 to a box in two-ounce packages and are wrapped for freshness. Price ranges from $1.99 per box on a 10,000-piece order to 79 cents a pop for 100,000 boxes. Turnaround is about 12 weeks. For more information, call 866-564-6368.
Write Stuff Help consumers scribble on the go (hopefully not while they’re driving) with Marina Del Rey, CA-based Cellular Pen’s newest premium, a functional pen that adheres to the side of most wireless phones. The four-inch pen holder sticks to the phone, allowing users to slip the writing instrument in and out. The side of the holder can be imprinted with messages or brand logos. Custom colors are available, as is five-color printing. Prices for two-color logoed units range from $2.10 each on a 150-piece order to $1.78 for 5,000. Production takes 10 days. For more information, call 800-422-3064 or dial into cellularpen.com.
Fresh Talk New York City-based Wood Associates takes packaging for breath fresheners beyond the mundane with the MintDrive, a computer-shaped plastic premium that dispenses candy mints from a miniature disk drive when users press the top of the 2.5-inch-by-1.75-inch unit. The product, which comes packed with 100 mints in one of five flavors, is available in three colors and can be printed with company messages or logos on its faux monitor screen. Price starts at $8.75 each on 180-unit orders (which is the minimum) and drop from there as volume rises. Turnaround time is about two weeks. For more information, call 310-446-8524 or surf over to mintdrive.com.
Picture Perfect An interesting take on multi-picture photo albums, the Pop Up Photo Finder from Toronto-based Aware Marketing Group lets users vary what shots they want to display. The item is available in translucent blue or yellow and can be imprinted with corporate messages or logos. Prices are custom-quoted. For more information, call 416-742-6846.
Throw `Em a Bone Attach your brand to Fido with custom dog leashes from Simpsonville, SC-based Professional Casual Belts. These water-resistant collars feature nylon webbing, countered side releases, and casted swivel snap hooks. (We’re told those features are all the rage in leashes these days.) Turnaround time on orders is about four weeks. Minimum purchase is 24 pieces. Ballpark pricing begins around $5.25 per, depending on volume. Eight colors are available. For more information, call 864-228-1730 or head to pcbelts.com.
