B2B-MARKETING | RETENTION

measurement

Driving Results With Granular Measurement

|  by Wayne St. Amand

Granular measurement enables marketers to evaluate individual channel performance, and drill down to see the performance of each dimension within a channel.

megaphone marketing

4 Top Trends: Marketing Leaders Sound Off

|  by Margo Kashuba

Marketing leaders from brands like HubSpot, Engagio, Naspers, OWOX BI and more share their opinions on top trends you need to watch.

Chief Marketer Videos

by Patty Odell

Mother’s Day is on the horizon and Teleflora pokes fun at the strong bond between moms and their kids through a series of laugh-out-loud videos.

	
        

PRO Awards

	
        

CHIEF MARKETER 200