Dove Pledges to Not Use AI in Its Advertising to Avoid Bias
As one of the few companies to take an anti-AI stance, Dove has pledged to not use AI-generated imagery to represent women in its advertising.
As one of the few companies to take an anti-AI stance, Dove has pledged to not use AI-generated imagery to represent women in its advertising.
A look at the Ozempic craze—and what marketing professionals can take away from its wild success.
Highlights of our conversation with Doritos' Head of Global Marketing, who delves into the brand’s segmentation strategy, how the campaign aims to drive local relevance, collaborating with creators, and more.
Highlights from our conversation with Smirnoff’s Senior Global Vice President, Stephanie Jacoby, about the brand's latest global marketing campaign.
How data, customer insights and a collaborative approach led to the success of Discover's latest brand platform.
The insurance brand now uses its internal content studio to supplement creative and produce campaigns more efficiently.
We spoke with Santander Bank's CMO about its US Open campaign, expansion plans for the future, the importance of leveraging partnerships, and more.
Unilever brand Liquid I.V. has launched its first-ever national branding campaign across TV, OTT and out-of-home media channels.
A conversation with Sperry's CMO about the evolution of the brand, fashion merchandising strategies, data use cases and more.
Forget mass versus class. With its new marketing campaign, chocolate company Godiva is touting both.
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