Listline e-Newsletter 12/21/06

Posted on by Chief Marketer Staff

* For Counsel Catalog
* Portfolio Managers Worldwide
* Elitematch.com Widowers
* Custom Select Canadian Residents
* Foreclosure Petitions and Foreclosure Auctions
* Johnson Smith Co. Blow-in
* Babies, Teens and In-betweens
* Classified

LISTS UNDER NEW MANAGEMENT

For Counsel Catalog
Millard Group Inc. has been appointed to serve as list manager by For Counsel Inc. This cataloger has 26,000 last-12-month buyers. Buyers include lawyers, paralegals and other professionals ranging from doctors and dentists to hair stylists and nail technicians. Lenser & Associates formerly managed this file. The next scheduled update is Dec. 31.
Selections: Home/business address, gender, state/SCF/ZIP
Price: $105/M
Contact: Millard Group Inc., Yvonne Mathews at 603-924-9262, ext. 2263 or [email protected]

NEW LISTS

Portfolio Managers Worldwide
Nearly half 6,399 financial professionals listed on the Portfolio Managers Worldwide list live in the United Kingdom. Names from several other western European nations are available, in addition to names from the U.S., Canada, Mexico, Columbia, Brazil, Chile and Hong Kong. This data comes from Frankform’s Worldwide Executive and Professional database. Postal, telemarketing, fax and e-mail segments are available. Sources include on-site interviews, telemarketing and other research.
Selections: Geography
Price: $245/M (postal file); $345/M (telemarketing/fax file); $475/M (e-mail file)
Contact: Bethesda List Center Inc., David S. James at 301-968-1712 or [email protected]

Elitematch.com Widowers
A total of 94,918 names are available on the Elitematch.com Widowers list. These individuals pay a $10 per month membership fee to access personals ads on Elitematch.com
Selections: Hotlines, gender, ethnicity, age, income, state/SCF/ZIP
Price: $111/M
Contact: Catamount Group, Tracy Haddad at 203-778-1410 or [email protected]

CANADIAN LIST NEWS

Custom Select Canadian Residents
More than 11.5 million individuals are named on the recently introduced Custom Select Canadian Residents list. This file was built from public records and verified by telephone.
Selections: Income, home value, presence of children, telephone numbers, province
Price: $110/M
Contact: Estee Marketing Group Inc., Deana Burrett at 914-235-7080, ext. 16 or [email protected]

NEW COMPILED LISTS

Foreclosure Petitions and Foreclosure Auctions
The Warren Group recently introduced a weekly foreclosures list. Data is available from Massachusetts, Rhode Island and New Hampshire. Public records are the source.
Selections: Dwelling type, homeowner, regional, state/SCF/ZIP
Price: $250/M
Contact: MeritDirect, John Ganis at 914-368-1024 or [email protected]

NEW INSERT MEDIA

Johnson Smith Co. Blow-in
A blow-in program has become available from Johnson Smith Co. Some 30 million catalogs are mailed annually. Its product mix features collectibles and novelty items. Only one insert per catalog will be accepted. Insert must be 3-1/2 by 5 inches to 6 by 6 inches, weighing no more than one-quarter ounce. No oversize or overweight inserts will be accepted.
Price: $35/M
Contact: SMD Media Services Inc., Laurie DeLuca at 845-526-2209 or [email protected]

NEW SELECTS

Babies, Teens and In-betweens
More selections have become available on the Babies, Teens and In-betweens list. Counts are now available for prenatal and postnatal, along with child’s month and year of birth. The total universe of names available exceeds 1.6 million names. Sources include public records, newspaper clippings, survey data, Web site re
gistrations and magazine subscriptions.
Additional selections: Children’s book clubs, educational products, family friendly vacations, apparel, magazine subscribers, tutoring services, children’s music, cable TV subscribers, nutritional/healthy meals, online parenting sites, child’s age range, team sports, children’s video games, computer software, parenting seminars, book buyers, educational donors, lifestyle, recency, age, gender, telephone numbers, income, state/SCF/ZIP
Price: $85/M
Contact: Media Source Solutions Inc., John Salmon at 954-788-0213 or [email protected] and Michele Volpe at 954-788-0213 [email protected]

CLASSIFIEDS

Classified
List Management Sales

The continuing growth of list properties under our management has created opportunities for motivated individuals interested in early career positions with one of America’s leading list services firms, MeritDirect. We have positions available for Assistant Account Executives and Account Executives in List Management. This career path can lead to Director and Vice President levels, as it has for several MeritDirect associates.

Successful candidates will demonstrate excellent written and oral communications skills; a caring and proactive approach to interpersonal relationships with clients and work associates; good organizational skills and an appreciation for detail; plus a desire to become a respected list industry professional.

Are you ready for a professional and team-oriented environment and a stimulating culture of success? If yes, please forward your resume with salary history to:

(mailto:[email protected])
via facsimile (914) 285-0032

Merge Process Buyer

Pasadena, CA direct response agency specializing in fundraising for non-profit clients seeks Merge Process Buyer. College degree w/1+ years merge/purge and/or 1-5 years customer service at a service bureau. Manage service bureaus in execution of merge/purge of direct mail, complete QC of data and reports, fulfill backend strategies, evaluate/recommend hygiene processes and merge logic, build job estimates, track expenses, approve invoices. Prof in MS apps. Email resume to [email protected] or fax 626-449-6190. For a detailed look at this position visit our ad on DIRECT JOBZone. (jobzone.directmag.com/index.php?a=2&b=494)

Account Supervisor

Pasadena marketing agency specializing in fundraising for non-profit clients seeks Account Supervisor. Must be an expert in Direct Mail. College deg. preferred w/min. 5 yrs. experience in account service with well established client. The AS builds strong client relationships, helps define key business tasks/projects, and communicates agency team assignments in a way that engenders commitment, clarity, and follow-through. The AS manages the process and delivery of the work/project on time and on budget. Attn. to detail, strong organizational/analytical skills, and effective written/oral communication skills a must. Proficient in MS Office, Word, Excel, PowerPoint. Please email resume to [email protected] or fax (626) 449-6190.

Broadcast Media Assistant

Pasadena direct response agency seeks long form Broadcast Media Assistant with 1-3 yrs of broadcast media exp. to provide assistance to all areas of the Media Department’s functions. Must be detailed, accurate, assertive, and adventurous. Must be prof. in MS Word and Excel. Must be results and deadline driven. Please email resume to [email protected] or fax to 626-449-6190.

Broadcast Media Buyer

Pasadena direct response agency seeks long form Broadcast Media Buyer with 2-4 yrs of long form buying exp. Must have aggressive negotiation skills. Must be prof. in MS Word and Excel. Direct Response fund-raising experience a plus. Please email resume to [email protected] or fax to 626-449-6190.

Circulation Manager
Location – Portland, Oregon

One of our clients a leading catalog retailer based in the Northwest is seeking a Circulation Manager who will be an integral leader in their Brand Marketing team. The Circulation Manager will be a key player in the goal of maximizing revenue through development, planning and execution of catalog marketing strategies and budgets. Responsibilities will include planning of circulation retention, reactivation & acquisition strategies to drive file growth, and meet financial objectives. You will work closely with the Marketing Director and the Marketing Internet Manager to develop cross channel loyalty programs and contact strategies. Responsibilities also include but are not limited to management of list brokerage/list management activities, offline alternate acquisition programs, and catalog requestor program.

The successful candidate will have thorough knowledge of catalog circulation planning and production; thorough knowledge of list industry including brokerage and management; and possess well-developed written and interpersonal skills and strong negotiation skills. The individual must have knowledge of the financial dynamics of a mail order operation, including profit and loss reporting, forecasting, budgeting and sales planning. Must be skilled at motivating, challenging, supporting, and managing people. Must possess excellent project management skills and organizational skills, be detail oriented and able to coordinate multiple tasks. Must demonstrate the ability to work independently and effectively under pressure. Must be well versed in PC use and applications including Microsoft Excel, Word and Access. Bachelor’s degree or equivalent in Marketing or related field and 5+ years marketing and management experience with increasing levels of responsibility required.

For immediate consideration, send resume with cover letter to:

Elaine Lefkowith
Phone 732-937-4800
Fax 732-937-4770
(mailto:[email protected])

CAREER MANAGEMENT

Specializing in the Direct Response and Retail Industry

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