4Kids Entertainment, Radio Disney Search for Talented Fans Via Tour

Posted on by Chief Marketer Staff

4Kids Entertainment and Radio Disney have rolled out a nationwide tour in search of the most talented and dedicated Teenage Mutant Ninja Turtles and Winx Club fans.

Under the 23-city tour, Turtles fans can show off their ninja moves in the TMNT Ninja Challenge, while aspiring Winx Club singers can participate in the Winx Club Singsational MagicTalent Search for the chance to a variety of prizes.

At each tour stop, Teenage Mutant Ninja Turtles fans are encouraged to dress like their favorite character while competing in the TMNT Ninja Challenge. The fan with the best Ninja Moves as determined by the panel of judges will receive a TMNT prize pack, which includes an a TMNT action figure, soft weapon launcher, Plug & Play device, T-shirt, TMNT 3: Mutant Nightmare video game and a backpack.

Consumers can access tour stops and information at 4KidsTV.tv/tmnt/radiodisney.

Through the tour, girls can compete in a talent search tied to 4Kids’ Winx Club. During the live competition, aspiring singers will perform the Winx Club theme song (lyrics are available at 4kids.tv/winx/radiodisney) while wearing a pair of Winx Fairy Wings during their audition.

The grand-prize winner will receive a Winx Club prize package, which includes a collection of Mattel’s new line of Winx Club Singsational Magic fashion dolls, a Winx Club video game and a Winx Club magical fairy game.

In addition, kids can receive over 1,000 TMNT-themed and Winx-themed giveaways at each event.

The tour will stop in malls and convention centers with Radio Disney local station events. Tour stops this month include Houston, Chicago, Pittsburgh, San Francisco, CA, Dallas, Detroit, Miami and Seattle.

“This fun, interactive tour is a great way to reach out directly to kids across the country,” said Alfred R. Kahn, chairman and CEO of 4Kids Entertainment, in a statement.

The tour runs ends May 6 in New York. Online materials, TV spots and print ads support. Radio Disney handles in-house.

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