Winning Words for the Pro Awards

Best Promotion 2011:
Agencies: Freshworks/TracyLocke/ Integer/Ketchum/TPN
Campaign: 7-Eleven Slurpee Unity Tour
Client: 7-Eleven

“Freshworks and its agencies could not be more thrilled to have received Best Promotion of 2011, one of the most prestigious awards in the promotions industry. The Slurpee Unity Tour is yet another example of 7-Eleven’s desire and courage to challenge the ordinary to engage their consumers in extraordinary ways. Party Animals Unite!”

Sterling Hayman
Client Service Director
Freshworks

Winner: Best Campaign on a Budget (under $250,000)
Agency: Rapport Advertising and Marketing
Campaign: New Zealand Book Month
Client: New Zealand Book Month

“Winning a PRO Award? It means money in the bank. Literally. It’s wonderfully energizing to the team to win this international recognition. It says our work is among the world’s best.”

Mary M. Robbins
Director
Rapport Advertising and Marketing

Winner: Best Multicultural/Ethnic Campaign
Agency: Legacy Marketing Partners
Campaign: Next Best Move
Client: Burger King

“Our #1 goal is to build our client’s business, but it’s nice when the program is also recognized by the marketing industry.”

Dan Eisenberg
VP, Client Development
Legacy Marketing Partners

Winner: Best Multidiscipline Campaign
Agency: Arc Worldwide
Campaign: Arm Yourself for the Ones You Love
Client: Walgreens

“This prestigious program honors outstanding creativity, innovative messaging and measurable results, three pillars we strive for and celebrate.”

William Rosen
President and CCO
Arc Worldwide
 

Winner: Best Sponsorship or Tie-In Campaign
Agency: Langston Communications
Campaign: Ogres & Onions: Shrek & Vidalias
Client: Vidalia Onion Committee

“Winning a PRO Award is validation among your peers that your marketing program is on track.”

Wendy Brannen
Executive Director
Vida