Search Results for: loyalty

Some consumers will never buy, and others will buy the same items at the same frequency no matter what you say or offer.

A new report reveals some surprising insight that debunks commonly
held beliefs regarding incentive-based marketing.

Microsoft is targeting retailers with a new B2B thought leadership campaign centering on how data-driven strategies can drive customer-first retail engagement.

A few seconds is all it takes to make an impact. Fostering long-term customer
relationships is one way to win in the era of short attention spans.

Customers shopping the makeup aisles are finding marketing imagery
showing real women—beautiful freckles, moles and all.

For brands to maximize the ROI for their mobile collateral,
they must bear in mind the specific challenges of mobile devices.

With the new “Grow Young” campaign, Sun-Maid has big plans to pull itself back
up into the sunshine targeting a growth goal of $100 million in five years.

PepsiCo is an innovator in marrying consumer needs with innovative and emerging technologies
to create state-of-the-art marketing wonders that drive sales and brand loyalty.

To satisfy super fans hunger for branded merchandise—think bacon scarves—
Arby’s-of-the-Month will delight subscribers with a fresh variety of items each month.

The international movement against sexual harassment and assault, #MeToo, has
raised the stakes for brands who want to engage female consumers.