4464 results for: loyalty

Search Results

8 Ways to Navigate the Privacy-Personalization Paradox in Marketing

|  by Scarlett Shipp

As regulatory requirements and consumer expectations evolve at a breakneck pace, marketers may often feel like they are playing defense. However, there is an opportunity to be proactive and when it comes to balancing privacy and personalization.

Building Omnichannel Trust: From Unknown Users to Loyal Customers

FREE LIVE WEBINAR Date: April 30, 2024 Time: 10:00 am PT/ 1:00 pm ET Strategies for Success in Consent-Driven Marketing In this post-cookie era, the key to transforming unknown users into engaged, consented customers is through mastering first-party data collection and consent management. This webinar will outline the essential tactics for harnessing first-party data across…

CM Weekly 3.24.24

|  by Kaylee Hultgren

CM Weekly March 24, 2024 Mastercard will launch the second iteration of its Artist Accelerator program next month, which equips emerging artists with tools to thrive in the digital economy, including merchandizing, marketing, monetization and promotional skills. New to the program this year is a partnership with live touring series and music discovery platform OnesToWatch,…





Filter by Date








Categories

  • Engagement (1237)
  • Direct Marketing | Print (536)
  • Data Driven ROI (529)
  • Acquisition (439)
  • Engage & Convert (293)
  • Events (285)
  • Digital (280)
  • Loyalty Marketing (268)
  • Social (256)
  • Data & Analytics (177)
  • Reset

Tags

  • Promotion (765)
  • CRM (339)
  • Experiential (198)
  • Games (119)
  • Sweepstakes (119)
  • Database marketing (87)
  • Data (74)
  • Content Marketing (45)
  • Search (41)
  • Optimization (32)
  • Reset

Author

  • Chief Marketer Staff (2657)
  • Tony Campana (781)
  • Patty Odell (258)
  • Kaylee Hultgren (151)
  • Beth Negus Viveiros (105)
  • Richard H. Levey (31)
  • Brian Quinton (30)
  • Chief Marketer (25)
  • Tim Parry (12)
  • David Hurwitz (11)
  • Reset

Content Type

  • Posts (3461)
  • E-Letters (897)
  • Blog (56)
  • Special Reports (33)
  • Sponsored Content (7)
  • Partner Content (5)
  • Webinars (5)
  • Reset