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Five Ways a Martech Platform Can Manage Customer Data and Personalize Experiences

Five Ways a Martech Platform Can Manage Customer Data and Personalize Experiences

Posted on July 22, 2022 by Chief Marketer Staff

Following are five ways a martech platform investment can facilitate your brand’s digital transformation, according to an article in Multichannel Merchant, from customer data management to marketing orchestration to AI-powered personalization and experimentation.

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