Ethical GenAI: How Marketers Can Confront Copyright Issues, Misinformation and Bias

Posted on by Chief Marketer Staff

The proliferation of generative AI technology—along with its myriad integrations—will not simply result in efficiencies. It also requires the marketing industry to develop responsible and ethically-sound machine learning practices and applications. An interview in AdExchanger with Paul Pallath, VP of applied AI at cloud consulting company Searce, explores how marketers can confront issues like copyright, misinformation and bias while also leveraging the technology to improve business outcomes.


Related Posts

Comments are closed.

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.


Call for entries now open