
Creating an Ecommerce Marketing Strategy in Seven Steps
Seven steps to creating realistic campaign objectives for ecommerce marketing.
Seven steps to creating realistic campaign objectives for ecommerce marketing.
Marketers should be mindful of a few key requirements relating to collecting and processing customer data.
How a solid customer data hygiene strategy can help yield higher marketing ROI.
Marketers should be mindful of a few key requirements relating to collecting and processing customer data.
Respondents to the Chief Marketer Martech Outlook survey said they expect budgets to increase in the next 12 months. How do you decide what purchases make the most sense?
Respondents to the Chief Marketer Martech Outlook survey said they expect budgets to increase in the next 12 months. How do you decide what purchases make the most sense?