How a unified product platform can help streamline and enhance omnichannel growth.
Paul Mitchell’s blooming, garden-themed activation at Ulta’s annual Beauty Field Leadership Conference was hard to miss.
We spoke with Hofer about Wiley’s rebrand, its new marketing technology strategy, tactics used to maintain productivity across a global marketing organization during the pandemic, and more.
A recent Sprout Social report about consumer and marketing trends on social media offers insights for marketers.
Profiles & Campaigns
How brands can market on Amazon during the beginning, middle and developed business stages.
Respondents to the Chief Marketer Martech Outlook survey said they expect budgets to increase in the next 12 months. How do you decide what purchases make the most sense?