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4 Market Leaders with the Courage to Embrace Technology

4 Market Leaders with the Courage to Embrace Technology

Posted on March 6, 2014 by Chief Marketer Staff

John Ellett (Forbes.com)

cojones awards Hyatt, Dell, Motorola and the American Red Cross are among the market leader finalists for a “Cojones Award” from Forbes. These marketing leaders have had the courage—better yet cojones—to embrace technology and have shown the way for others to follow. This report includes four case studies each with advice for other marketers to follow.

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