Chief Marketer Network: PROMO DIRECT MULTICHANNEL MERCHANT

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Oct 01, 2014

The path to successfully leveraging big data for increased engagement can be a personal experience—if you do it right.....

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DIGITAL MARKETING  Sep. 30 2014

Having a blueprint in mind and clear success metrics are among the ways you can quantify the success of your marketing technology spending. More...

 
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DELIVERABILITY  Sep. 29 2014

Companies like GameStop are facing new challenges as marketing solutions consume more and more of their tech budgets. More...

 
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MOBILE MARKETING  Sep. 25 2014

Facebook could be announcing changes to its mobile ad platform as early as next week, with speculation that the social giant will be moving away from cookies and relying more More...

 
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SEARCH MARKETING  Sep. 25 2014

There have been some mobile advertising changes to Google and Bing that marketers should be aware of with regard to pay-per-click campaigns. More...

 


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