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What’s On Tap for Marketers in 2015

- 2015 trends

A new year for marketers is off and running, and Bruce Biegel, senior managing director with Winterberry Group, sat down with Chief Marketer to talk about what marketing professionals can expect in the year ahead.

Viral Share Goes Wild on Facebook

- viral share

Viral share is a marketer's dream. Your hard work has paid off with your marketing video reaching the masses. eMarketer gives you the stats you need know.

Viral Share Goes Wild on Facebook

- viral share

Viral share is a marketer's dream. Your hard work has paid off with your marketing video reaching the masses. eMarketer gives you the stats you need know.

Six Gold Winning Big Ideas

Take a lesson from the best of the best. These are six Big Ideas that agencies and brands that put to market to wow consumers that took home a Gold PRO Award.

Britain’s Plan for Plain Packaging Terrifies U.S. CPGs

- packaging

The fallout from a British plan to force tobacco companies to sell their products in standardized packages is sending shivers down the spines of CPGs.

Britain’s Plan for Plain Packaging Terrifies U.S. CPGs

- packaging

The fallout from a British plan to force tobacco companies to sell their products in standardized packages is sending shivers down the spines of CPGs.