Topic | Search

This holiday season, Amazon.com is proving to be a more reliable online source for shoppers looking for hot toys, according to a survey from Bloomberg Industries.

From the "Good Life" to "Dumb Ways to Die," marketers share their favorite campaigns of 2013.

Looking for inspiration in the new year? In this special report, Chief Marketer profiles 12 stellar brands that are doing it right.

Marketers who are creative and timely can turn the short holiday shopping season to their advantage. Here's how.

Being able to respond to a rapidly shifting marketplace and a 24 hour news cycle is crucial, but for marketers trained in developing year-long roadmaps and three to six month project plans, going from design to delivery in weeks can seem impossible.

While you were in the post Turkey afterglow this weekend, our colleagues at Multichannel Merchant were all over the Black Friday/Cyber Weekend Beat. Here’s a round-up of their coverage on how retailers online and off fared.

Smart marketing methods like real-time web personalization will help create a better online experience for your customers through this joyful yet stressful time of year.

This author takes us through a host of factors working against keyword search, missed opportunities, the right approach to keyword targeting and much more.

Content marketing is on the minds of most marketers today and this video offers a refresher on how to make sure you can scale your content to the max.

After being “caught” testing a huge banner ad on a search results page, Google confirmed that it’s testing larger banner ads on results pages for brands.