Big Fat Marketing Blog

Ozzy Osbourne Pitchman

|  by Chief Marketer Staff

It appears that Ozzy Osbourne is a sought-after pitchman in the advertising game. (Samsung and World of Warcraft) Check out the YouTube video in the above link as well. Wow! Who ever thunk that years of drug use/abuse and a deep vocabulary in profanity ...

Chef Boyardee Made Me Stimulate the Economy

|  by Tim Parry

So what has this recession brought us? A bunch of fat guys like me. Thanks to my new lunch budget that limits me to canned soup and Chef Boyardee mini ravioli (one heck of a buy at about $1 or less a can), I've expanded both my bank account and my ...

City Fields of Bad Taxpayer Dreams

It's a typically acerbic New York City political ploy, the suggestion that the New York Mets rename their new ballpark Citi/Taxpayer Field in recognition of those who will ultimately foot the bill for Citigroup's bailout. But there is more than a ...

Are Pro Sports Recession Proof?

|  by Tim Parry

How's this from today's headlines? The New York Yankees declined arbitration on all its free agents, and is hoping to re-set all these ungodly salaries that franchise helped produce. Bobby Abreau is no longer worth $8 million a year, and may have to ...

Deck the Lawn With Tons o’ Crap

|  by Tim Parry

It's very rare for me to walk to the mailbox. And unless it's a freelance check for me in the mail, I'm not opening it. But on Black Friday I was intrigued by the Seventh Avenue Holiday Gift 2008 cover (sorry, I don't have a scanner at home, one that is ...

Loyalty Discovered

|  by Chief Marketer Staff

It's funny how a recession brings out common sense in some marketers. This article from the Wall Street Journal elaborates on how many marketers are now focusing on their loyal customers. Sounds like common practice among measurable marketing ...

Walmart Death Sparks Proposed Legislation

Someone always has to die before any real action is taken. It was only a matter of time before a store employee got killed on Black Friday. History has shown us that violence and general chaos are a hallmark of this super-shopping day and other wild ...

Walmart, Was Black Friday Worth Someone’s Life?

|  by Tim Parry

Are you happy now, Walmart? Annual tales of disorderly conduct outside your stores as you opened on Black Friday didn't get you to re-think the shopping phenomenon. Now a part-time employee in your Green Acres mall (Valley Stream, NY) store is dead. ...