A new twist to choosing top campaigns

In the early years of affiliate marketing, picking an offer was as easy as finding the highest payout for the offer you wanted. There was no need to look into an offer any further.

Adware: What Went Wrong?

When adware companies make the news, rarely does the coverage discuss positive developments. As a lightening rod for controversy, the stories of their transgressions receive much more attention than any relating to their potential thriving.

Online Sales Rise in Q1 2009

According to a survey conducted by Forrester Research and Shop.org, online retail sales in the U.S. rose 11 percent in the first quarter of 2009 compared to the same quarter in the previous year.

Vertical Ad Networks: Growing Phenomenon

According to a report released earlier this week by comScore, vertical ad networks are quickly emerging as an effective tool to reach a wider, more engaged audience.

Hershey Game Offers Sleepover at the Smithsonian

The Hershey Co. has unleashed a host of promotions around its sponsorship of the upcoming film, “Night at the Museum: Battle of the Smithsonian,” set to open in theaters May 22