News Briefs

|  by Chief Marketer Staff

KRISPY KREME DOUGHNUTS: is introducing a mini doughnut along with a sweepstakes offering the chance for the winner to drive away in a 2009 MINI Cooper

Mobile Marketing Makes Its Move

|  by Chief Marketer Staff

Marketers, take note: 2009 is the year of mobile. With the swift advances in technology this year, brands and advertisers don't want to bypass mobile in their media mix any longer.