Search Results for: coupons

We spoke with Kim McBee, Chief Marketing Officer and Senior Vice President of Customer Experience for Papa Murphy’s, about social media strategy, driving innovation and building an annual promotional calendar.

How one brand sent mail kits with samples, coupons and a social media call-to-action to a targeted group of loyal fans.

Technology like shoppable TV spots and voice-enabled delivery is getting a fast track during the pandemic.

Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.

From TikTok to P&G to Sleep Number, here’s a look at branded experiences at this year’s Super Bowl.

AFM is kicking off the fall season in-store displays featuring promotions
designed to elevate engagement, expand usage and increase basket size.

What Millennials want from brands is clear—they want loyalty programs that transcend the transaction, genuine experiences, customer engagement and convenience.

L.L.Bean plans to help people get the most out of the precious summer
days by spending more time outside, together.

On May 14, the brand will begin posting clues on
Twitter and the hunt will begin.

Successful branded pop-up shops take careful planning. Use these tips to create experiences that bolster brand loyalty and engage consumers digitally.