Q&As

Several efforts are underway, aiming to democratize the
identity graph, but they’re in danger of falling flat.

Brands can connect in powerful ways with consumers—or drive them away—through social or political causes. Should your brand take a stand?

Customers shopping at Amazon Go’s checkout free store in Seattle got more than just beverages and lunches. Audi was there, offering test drives for its new 2019 Audi A6.

Data and its impact event marketing was the topic of a
recent roundtable featuring experts from HP and Intel.

Here’s five flaws you need to avoid to write a
winning sales proposal and close the deal.

SEO results can be improved by up to 10 times
with a strong content marketing strategy.

O’Doul’s gets a brilliant design makeover and stages a one-day event to
change consumers’ perspective of the non-alcoholic brand.

Lisa Kahn, director global experiential marketing and partnerships,
American Express shares how it all goes down.

The Tide Eco-Box might be eco friendly, even saving on delivery costs, but some are
worried that their aunt Maggie might think its her new favorite wine.

State Street and Formlabs shared their strategies for
creating an engaging, human connection with content.