CONSUMER-MARKETING | DATA-ANALYTICS

The Art of Ageless Marketing

|  by Chief Marketer Staff

Given the composition of our population, there is no need to choose between the youth market and the older consumer. In fact, to be successful you have to have them both--and you can, by focusing less on the differences between old and young, and more on the similar benefits both groups expect from your product.…

Chief Marketer Videos

by Patty Odell

Mother’s Day is on the horizon and Teleflora pokes fun at the strong bond between moms and their kids through a series of laugh-out-loud videos.

	
        

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