- Core 1: Content Marketing
- Core 2: Lead Nurturing
- Core 3: Search
Clients Include: MedData Group, Audit Analytics, NeuEon , Redpoint Positioning, Predilytics
- Website: http://www.magnetudeconsulting.com
Magnetude Consulting – To help a client create a unique content marketing program in a noisy market segment, this Newton, MA Top Shop developed a monthly infographic series, fielding surveys to a custom audience. The initiative generated leads, media coverage and brand awareness for a brand on a limited budget. Team members from different disciplines host “lunch and learns” to help cross-pollinate expertise. New investments include capabilities in advanced SEO and paid digital advertising.