The Miller Group Advertising, Inc. – Simplehuman—a manufacturer of kitchen and bathroom fixtures like trash cans and soap dispensers—needed to boost its brand to the hospitality market. A lead gen program designed by Los Angeles-based Miller generated 500 qualified leads in 120 days, at a cost per lead under $100. Video production is a specialty—the agency producer has feature film experience. A global internship program has students from Germany, France and Spain.
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