Collaborative Marketing Group – Since 2000, CMG has worked with CPG clients on shopper and partnership marketing programs, with a focus on grocery, mass, C-store, drug, liquor and military. When Heinz debuted its new Yellow Mustard formula at Target stores, CMG leveraged its partnerships with Ball Park Hot Dogs and Foster Farms Corn Dogs for in-store sampling and couponing. Results? Demo stores saw 210% sales lift on demo days/170% post sales—and Target authorized displays in 1,100 stores.
Chief Marketer 200
Jack Morton Worldwide Upshot CSE FAME The Marketing Store Bespoke Sports and Entertainment Pivot Point Marketing The Integer Group HMT Associates, Inc. Event Marketing Strategies