Search Results for: webinars

  • The Power of Composable Content

    Sponsored by: Instead of getting bogged down by manual tasks, having intelligent features that automate tasks and visualization tools that enable teams to collaborate effortlessly is key. If your company is looking to drive growth while moving away from monolithic tech, where do you start? Shifting from a headless CMS to a composable content platform […]

  • Real Threats to Publisher Pageviews—and How to Combat Them

    Generative AI, ad blockers, and platform shifts are chipping away at publisher pageviews and revenue. Explore the top threats publishers face today and the strategies they need to defend their audience and future-proof their business.

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  • Company Rock Stars

    In the age of influencers, companies are leaning into influence, showcasing their leaders, their people, and becoming more public-facing, all to help their target audiences (internal and external) feel more connected to the brand. Indeed, it’s the company rock star era, with luminaries like Richard Branson having helped pave the way. “People want to consume […]

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  • We want to hear from you

    Hello readers!   With the year wrapping up, we’d love to take stock on how Multichannel Marketer was able to meet your needs with a short survey.   Just one year ago, Multichannel Marketer was still an idea. Over the past few quarters, our parent company Access Intelligence honed in on our coverage area and […]

  • Networking and Community-building Ideas from HLTH USA 2024

    Bringing together the health ecosystem, HLTH USA 2024 took place Oct. 20-23 at the Venetian Expo in Las Vegas, urging its participants to “Be Bold” as they explore the future of healthcare and what it will take to live not just longer, but healthier. Take it from Bob, a retired GE Healthcare engineer who spent […]

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  • AI-Powered Answer Engines: Five Ways to Proactively Manage Reputation

    An Institute for Public Relations Webinar last week, titled “Al-Powered Answer Engines: Shifts in Digital Reputation Building,” panelists outlined five ways in which marketing and communications professionals can proactively manage digital brand reputation amid the shift brought about by AI-powered answer engines.

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  • Cynopsis Esports 9/26/24: Salute to Space Marine 2; LoL Worlds kicks off; Q&A with ROKiT Flix

    Thursday, September 26, 2024 Good morning! It’s Thursday, and this is your monthly Gaming Brief. Let’s talk about Space Marines. As part of what seems like a monthly rise of a new mega-popular game title, Saber Interactive’s Space Marine 2 shot off the shelves to more than 2 million players just one day after its […]

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  • DOJ vs. Google, Day Five Rewind: Prebid Reality Check, Unfair Rev Share And Jedi Blue (Sorta)

    Someone will eventually need to make a Netflix-style documentary about the Google ad tech antitrust trial happening in Virginia. (And can we call it “You’ve Been Ad Served”?) Because certain moments from Friday alone – Day Five – are just too good to only live on in a court transcript. The real world Take, for example, […]

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  • Aligning Your Marketing Budget Mix to Your Organization’s Priorities

    A well-aligned budget not only maximizes ROI but also ensures that your marketing efforts are in sync with your business goals. Here’s how to achieve this alignment effectively.

  • Cynopsis Sports 08/27/24: Cooper Flagg shoes ’em what he’s got

      Tuesday August 27, 2024 Good morning! It’s Tuesday, August 27, and this is your monthly Cynopsis sports newsletter. FUBO’S CINDERELLA STORY Fubo’s bid to halt the launch of Venu Sports was approved by the U.S. District Court, Southern District of New York. The Disney, Fox and Warner Bros. Discovery JV was set to launch […]

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