KFC and NZ Post are testing a program to increase postal revenue and loyalty.

Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% April 4, 2017 Mobile Forward Design: The Next Step After Responsive Design Keeping desktop and mobile web experiences separate makes it harder to add new markets and languages, shortening your brand’s reach in global markets. More… SPONSORED…

In case you missed them, here are Chief Marketer’s top 10 most-read B2B stories for March 2017.

Only 20% of consumers say they feel special and recognized by a brand representative. Learn how to deliver a human customer experience to motivate shoppers.

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% March 30, 2017 Putting B2B Marketing to the Test Testing is easier than ever in the digital age. Still, many marketers skip this vital step—and that's a mistake. More… SPONSORED BY: Expand Your Reach and Grow Your Revenue…

Augmented reality (AR) and virtual reality (VR) tech can move B2B prospects from their risk-averse, skeptical positions and show them what their world would look like after they have adopted your solutions.

The promotion, “Sandbox 2.0,” taps cutting-edge virtual reality to highlight the benefits of the Q5 in a way that is appealing to digitally-savvy Millennials.

A kiosk in a KFC uses facial recognition technology to scan customers' faces and suggest menu items.

Brands like Always are seeing that storytelling is the best way to engage consumers. Here's why.

Here are three key steps for building your list of target accounts for a strong account based marketing (ABM) strategy.