Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% October 28, 2016 Nescafé “Mug Chain” Engages 15 Million So how did Nescafé drive 15 million to participate in its #GoodMorningWorld stunt on social media? More… SPONSORED BY: Charting the Changing Customer Journey Download this special…
This article shares which sectors are adopting augmented reality and virtual reality technologies and how the advertising landscape is shaping up.
Legendary Pictures, IBM and many other brands will be discussing the way data and technology are influencing customer experiences at FutureM in Boston this week.
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% September 16, 2016 What you Need to Know about Pay Your Selfie? For brands, Pay Your Selfie lets them monetize selfies in an everyday way. Here's what you need to know. More… SPONSORED BY: Arby’s “The…
The American Express Pro Walk was an augmented reality experience of the journey a U.S. Open pro had as they walked from the locker room to center court.
Lessons learned for you to apply to your own marketing strategy and campaign work.
Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% August 16, 2016 A Framework, based on Pokémon Go, to Catch 'em All Here's a guide with an easy-to-implement framework that prompts holistic thinking about your marketing initiatives, whether they tie in to Pokémon GO or not. More……
Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% August 12, 2016 The Secret to B2B Lead Gen: Cut Through the Clutter Cutting through the clutter & getting prospects’ attention is a challenge in B2B lead gen. “Every channel is so clogged with bad marketing,” says…
Most augmented reality technologies are still in development or have been released as prototypes, but early studies show great promise for user engagement.
Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% August 9, 2016 Should You Pay Attention to Augmented Reality Marketing? Most augmented reality technologies are still in development or have been released as prototypes, but early studies show great promise for user engagement. More… SPONSORED BY:…