Listline e-Newsletter 12/15/06
* Financial Prospects Superfile
* First Class Opportunity Travel
* Research and Development Professionals
* Latino Telco Conexion
* Recently Divorced Consumers
* Subprime Homeowners/Warren Group
* Introducing Steven Keats with Macromark Inc.
* Healthcare Design Newsletter E-mail Subscribers
* Classified
NEW LISTS
Financial Prospects Superfile
Some 103,493 names have been assembled for the Financial Prospects Superfile. These individuals participated in a telephone survey. Those listed indicated they owned stock brokerage accounts, retirement accounts, life insurance and financial newsletter subscriptions, among other disclosures.
Selections: Telephone numbers, gender, state/SCF/ZIP
Price: $195/M
Contact: MetaResponse Group Inc., Diane Dubocq at 954-360-0644, ext. 217 or [email protected] and Star Ursillo at 954-360-0644, ext. 213 or [email protected]
First Class Opportunity Travel
Consumers who invested $1,000 in a travel business are named on the First Class Opportunity Travel file. The count is 81,591. Postal and telemarketing segments are available. These individuals responded to Internet advertising.
Selections: Gender, hotlines, state/SCF/ZIP
Price: $100/M (postal file); $225/M (telemarketing file)
Contact: Macromark Inc., Dave Boyd at 845-230-6300, ext. 327 or [email protected]
Research and Development Professionals
OneSource Information Services Inc. has introduced Research and Development Professionals, a list with 20,500 names. Sources include public records, directories and telemarketing.
Selections: Monthly hotline, telephone numbers, branch/headquarters location, job title/function, assets, sales volume, state/SCF/ZIP
Price: $130/M
Contact: Walter Karl Inc., Traci Scofield at 845-732-7078 or [email protected]
Latino Telco Conexion
More than 3.2 million individuals are listed on the Latino Telco Conexion, and Hispanic telephone database. It’s comprised of Hispanic and Spanish-speaking household data combined with data from telephone companies.
Selections: Gender, age, income, length of residence, homeowner/renter, travelers, bankcard holders, credit activity hotline, donors by category, education, Internet connected, investors, marital status, mail buyer categories, retail shoppers, electronic product buyers, new movers, sports interest, credit score index, state/SCF/ZIP
Price: $80/M
Contact: Focus USA, Lori Collins at 603-635-1842 or [email protected]
NEW COMPILED LISTS
Recently Divorced Consumers
The Custom Select list group now includes Recently Divorced Consumers, a list with 250,000 names. Sixty-five percent of these individuals are women. This data comes from county courthouse records.
Selections: Monthly hotline, product category, age, income, presence of children, Spanish speaking, gender, state/SCF/ZIP
Price: $85/M
Contact: Estee Marketing Group Inc., Deana Burrett at 914-235-7080, ext. 16 or [email protected]
Subprime Homeowners/Warren Group
Three million names are available on the Warren Group’s Subprime Homeowners list. Data is available for all states, except Maine, Vermont, West Virginia, Kansas and the Dakotas. Public records are the source.
Selections: Dwelling type, homeowner, regional, adjustable rate, assessed value, lender, mortgage amount, telephone numbers, property type, year built, sales price, state/SCF/ZIP
Price: $110/M
Contact: MeritDirect, John Ganis at 914-368-1024 or [email protected]
MEET THE BROKER
Introducing Steven Keats with Macromark Inc.
This week, Meet the Broker features Steven Keats, a broker who’s active in the business opportunity, health and seminar markets. Keats, vice president at Macromark, rides a bicycle built for three to unwind from list brokerage challenges. To learn how he came up with 1.5 million names in a low population-density area, click HERE .
SPECIALS!
Healthcare Design Newsletter E-mail Subscribers
New test mailers receive a $25/M discount off the base price of the Healthcare Design Newsletter E-mail Subscribers list. Some 10,005 e-mail addresses are available. Contact Daniel Baldino at 914-925-2426 or [email protected]
CLASSIFIEDS
Classified
List Management Sales
The continuing growth of list properties under our management has created opportunities for motivated individuals interested in early career positions with one of America’s leading list services firms, MeritDirect. We have positions available for Assistant Account Executives and Account Executives in List Management. This career path can lead to Director and Vice President levels, as it has for several MeritDirect associates.
Successful candidates will demonstrate excellent written and oral communications skills; a caring and proactive approach to interpersonal relationships with clients and work associates; good organizational skills and an appreciation for detail; plus a desire to become a respected list industry professional.
Are you ready for a professional and team-oriented environment and a stimulating culture of success? If yes, please forward your resume with salary history to:
[email protected]
via facsimile (914) 285-0032
Merge Process Buyer
Pasadena, CA direct response agency specializing in fundraising for non-profit clients seeks Merge Process Buyer. College degree w/1+ years merge/purge and/or 1-5 years customer service at a service bureau. Manage service bureaus in execution of merge/purge of direct mail, complete QC of data and reports, fulfill backend strategies, evaluate/recommend hygiene processes and merge logic, build job estimates, track expenses, approve invoices. Prof in MS apps. Email resume to [email protected] or fax 626-449-6190. For a detailed look at this position visit our ad on DIRECT JOBZone. (jobzone.directmag.com/index.php?a=2&b=494)
Account Supervisor
Pasadena marketing agency specializing in fundraising for non-profit clients seeks Account Supervisor. Must be an expert in Direct Mail. College deg. preferred w/min. 5 yrs. experience in account service with well established client. The AS builds strong client relationships, helps define key business tasks/projects, and communicates agency team assignments in a way that engenders commitment, clarity, and follow-through. The AS manages the process and delivery of the work/project on time and on budget. Attn. to detail, strong organizational/analytical skills, and effective written/oral communication skills a must. Proficient in MS Office, Word, Excel, PowerPoint. Please email resume to [email protected] or fax (626) 449-6190.
Broadcast Media Assistant
Pasadena direct response agency seeks long form Broadcast Media Assistant with 1-3 yrs of broadcast media exp. to provide assistance to all areas of the Media Department’s functions. Must be detailed, accurate, assertive, and adventurous. Must be prof. in MS Word and Excel. Must be results and deadline driven. Please email resume to [email protected] or fax to 626-449-6190.
Broadcast Media Buyer
Pasadena direct response agency seeks long form Broadcast Media Buyer with 2-4 yrs of long form buying exp. Must have aggressive negotiation skills. Must be prof. in MS Word and Excel. Direct Response fund-raising experience a plus. Please email resume to [email protected] or fax to 626-449-6190.
Circulation Manager
Location – Portland, Oregon
One of our clients a leading catalog retailer based in the Northwest is seeking a Circulation Manager who will be an integral leader in their Brand Marketing team. The Circulation Manager will be a key player in the goal of maximizing revenue through development, planning and execution of catalog marketing strategies and budgets. Responsibilities will include planning of circulation retention, reactivation & acquisition strategies to drive file growth, and meet financial objectives. You will work closely with the Marketing Director and the Marketing Internet Manager to develop cross channel loyalty programs and contact strategies. Responsibilities also include but are not limited to management of list brokerage/list management activities, offline alternate acquisition programs, and catalog requestor program.
The successful candidate will have thorough knowledge of catalog circulation planning and production; thorough knowledge of list industry including brokerage and management; and possess well-developed written and interpersonal skills and strong negotiation skills. The individual must have knowledge of the financial dynamics of a mail order operation, including profit and loss reporting, forecasting, budgeting and sales planning. Must be skilled at motivating, challenging, supporting, and managing people. Must possess excellent project management skills and organizational skills, be detail oriented and able to coordinate multiple tasks. Must demonstrate the ability to work independently and effectively under pressure. Must be well versed in PC use and applications including Microsoft Excel, Word and Access. Bachelor’s degree or equivalent in Marketing or related field and 5+ years marketing and management experience with increasing levels of responsibility required.
For immediate consideration, send resume with cover letter to:
Elaine Lefkowith
Phone 732-937-4800
Fax 732-937-4770
(mailto:[email protected])
CAREER MANAGEMENT
Specializing in the Direct Response and Retail Industry
