Groupon Targets New Yorkers Hit by Hurricane Sandy
Leave it to Groupon to use Hurricane Sandy as an opportunity to target a deal to New Yorkers. The daily-deals giant is offering a deal called “International Dinner in the Dark,” which it sent to New York-area users. The deal offers a discount on two- and four-person meals at Dans le Noir in midtown Manhattan. It uses the following copy: “Blocking one sense is said to heighten the others: musicians tend to play with their eyes closed, and artists only paint when their noses are all stuffed up. Taste more clearly with this Groupon.” The responses have been mixed. (TheStreet)
