Lowe's Cos. Inc. is tapping the fanfare generated from the National Collegiate Athletic Association's (NCAA) men's basketball games, which wrapped up last night, to drive home a promotion that sends one winner to watch next year's game.
Courvoisier is taking its current marketing campaign up a notch, with a sweepstakes that turns the winner into a well-dressed traveler.
Dominos Pizza is out with a new pizza and sweepstakes designed to fill big appetites.
NBC is giving its daytime Passions fans a chance to take a more active role in the storyline via an interactive campaign that drives viewers from their TV screens to the Internet.
Frigidaire Canada bows a sweeps this Saturday aimed at promoting the company's front load laundry appliances while rewarding a Canadian consumer with front row tickets to one of three events.
Eastman Kodak Co. is giving consumers something to smile about under a new sweepstakes tied to the release of King Kong on DVD, which will award one grand-prize winner a luxury trip to New York.
Norwegian Cruise Lines Corp. is taking consumers for a ride as part of a new sweepstakes tied to NBC's The Apprentice.
Consumers with a passion for car racing can win a chance to catch some Indy 500 speedway action next year thanks to a Bridgestone Firestone North American Tire, LLC (BFNT) sweeps.
Brands are lining up with a host of offers to build excitement around next week's release of Ice Age: The Meltdown.
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