Facebook Trying To Accelerate Growth

Posted on by Chief Marketer Staff

With its Facebook Connect service, the online social networking site is attempting to grow its already impressive 130 million active membership base.

According to the article, “The previously announced service allows Web sites to let Facebook users log into their sites with Facebook accounts, eliminating the need for users to establish multiple log-ins and profiles for multiple sites. Consumers can then share the personal information they store on Facebook, such as updates about their activities, with other sites for a more personalized experience.”

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