Chief Marketer Staff

• Hot Dog

  The first 12.9 million units flew off the shelves in no time. Now 10 million additional units of the “Yo Quiero Taco Bell” plush Chihuahua self-liquidators

• Agencies

  HSN Plays Games

  The Home Shopping Network, St. Petersburg, FL, is launching Match It, a memory challenge game similar to Old Maid designed to entertain diehard viewers

• Sporting Goods DMer Sport Supply Acquires Conlon Bros.

  Sport Supply Group, Inc., Dallas, has acquired Conlin Bros. Sporting Goods. Serving principally the California market, the addition of Conlin Bros. increases

• Agencies

  Keeping in Touch

  Three-Martini lunches are kind of like the 1960s-if you remember them, you weren’t there. By the time all parties sobered up, a contract had been signed,

• From All Sides Now

  MGM hires Frankel, BK vet Snelgrove. Santa-Monica, CAMetro-Goldwyn-Mayer last month hired Keith Snelgrove away from brand marketing agency Frankel to

• Nostalgia Flakes

  Minneapolis-based General Mills is celebrating the 75th anniversary of Wheaties by asking consumers to vote for their favorites among the numerous athletes

• Garden Botanika to Cease Trading on Nasdaq

  Garden Botanika, Inc., Redmond, WA received notice from the Nasdaq National Stock Market, Inc. that the company’s securities will cease trading on the

• Taken Up

  The Interpublic Group of New York City acquired The Gillespie Organization, Lawrenceville, NJ, which has expertise in integrated marketing communications

• Agencies

  Banks, Brains, Beans and Brunch

  As of this writing it’s the first of January 1999, which means it’s either time to reflect on the previous year or contemplate the coming 12 months. Since

• Agencies

  Spelling Lessons

  If you have a Judeo-Germanic jawbreaker of a name like “Jonathan Boorstein,” you can expect to be misspelled as well as mispronounced.Nevertheless, it