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Successful team selling

Customers evaluate your company’s sales and service based on how well you provide accurate information and quick solutions. Seamless customer support

BRAND Enrollment

The mission: Buy everything you need-food, books, clothing, hair gel, body paint, whatever – on the Internet for an entire college semester. The team:

Crowning Achievement, But Details Are a Royal Pain

An old Gaelic ditty goes something like: “… one ‘l’ or two ‘l’ ending in ‘y’, it all means the same to an Irishman’s eye; but if you knock the ‘l’ out

Agencies

One-to-One Lite

The latest word from Don Peppers and Martha Rogers is that you don’t have to overhaul your company from the boardroom to the mailroom to get into one-to-one

Mexico Phone Company To Acquire Telemarketer: Reports

Telefonos de Mexico SA, Mexico’s largest telephone company, said it paid 375 million pesos ($36.8 million) for telemarketing company Servicios Administrativos

Agencies

AirTran, What’s Wrong With You?

AirTran is a dinky airline that used to be called ValuJet until one of its planes crashed in the Florida Everglades, which didn’t do much for the airline’s

Feds No Longer in the Chips

A three-year federal investigation into the aggressive promotional practices of Plano, TX-based Frito-Lay has ended with no charges being brought against

Aligning with Mars

Mars Advertising of Southfield, MI, formed an alliance with Agency Won, a Mooresville, NC-based sports marketing company, to help clients develop retailer-specific

NetGravity Reports Loss, But Revenue is Up 82%

NetGravity, which makes software for online advertising and direct marketing, reported a net loss of $2.7 million on revenue of $4.2 million for the fourth