Topic | Digital

holiday retail ecommerce

Retail Ho Ho Holidays: 3 Tips for Improving Sales

|  by Chris Hauca

Creating a retail holiday is an opportunity to inject growth into a brand, connect with customers during otherwise stagnant seasons and make an entire array of interactions shoppable.

soccer sports sponsorships

Evaluating Sports Sponsorship Impact: 3 Tips

|  by Brian Foley

Sports sponsorship packages are pan-digital, intending to display logos or “@” mentions across many assets. In social media, the metrics can get fuzzy.

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