Channel | MarTech

A look back at the biggest events and disruptions in retail marketing last year.

A look at the most-read CM stories of the year.

Marketers' privacy-focused pain points in 2021 along with potential next steps to minimize their negative impact.

Using a CDP, Wyndham was able to cull insights about consumer behaviors, identify industry trends and inform adjustments to its marketing and media spend.

L'Oréal's Lubomira Rochet on how the shopping experience in the beauty industry is reinventing itself--plus digital shopping trends in 2021.

An exclusive list of the top 200 brand engagement and experience agencies serving the U.S.

Nielsen announced that it’s developing an identity resolution solution to debut in 2021.

Podcast consumption is on the rise during the pandemic, and Spotify is looking to capitalize on the shift.

Gartner research released this week suggests that budget cuts are looming, with 59 percent of marketing technology leaders expecting moderate to severe cuts.

B2B marketers might consider targeting prospects where consumers are spending more of their time: over-the-top and connected TV.