Games
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Agencies
Hasbro, Chuck E. Cheese Celebrate Play-Doh’s 50th Birthday
The iconic Play-Doh brand is 50 years strong and toymaker Hasbro is teaming up with Chuck E. Cheese to celebrate the milestone via an instant-win game. Starting Sept. 14, consumers who visit any of the 493 Chuck E. Cheese restaurants in the U.S. will …
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Agencies
Camping Out
The fun and games may have ended at summer camp, but for marketers the work is just beginning. Big-name brands, including Hasbro and Nickelodeon, are
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Agencies
Pepsi-Cola Gives Away Xbox 360 Every 10 Minutes
Xbox 360 will be one of the most sought after products this holiday season. So it’s no wonder that Pepsi-Cola Co. has teamed with Xbox maker Microsoft to offer one of the gaming consoles every 10 minutes, seven days a week, 24 hours a day for the next …
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Agencies
Pain at the Pump Sparks Incentives
At a time when consumers are paying more than ever to fuel their vehicles, gasoline retailers are rolling out incentives to help them forget about the pain at the pump. Shell Oil Products U.S. recently launched the Shell V-Power Fuel Your Drive …
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Agencies
Dollar Rent A Car Launches 40th Anniversary Sweeps
Dollar Rent a Car is giving consumers something to celebrate as it marks 40 years of services with a sweepstakes, in which one grand-prize winner will take home 2006 Dodge Charger. Consumers can enter the 40th Anniversary Sweepstakes online at …
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Agencies
Free Satellite TV for All… If Municipality Changes Its Name
The first U.S. municipality to legally and permanently change its name to “Dish” could be a hero among its residents. That’s because EchoStar Communications, parent company of the DISH Network, will give all the households in that community free …
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Agencies
Burger King Kicks Off NFL Sponsorship Via Wrapper Promo, Sweeps
Are you ready for some football? Burger King Corp. this week breaks its first— promotion to leverage its sponsorship of the National Football League with a sweepstakes, tournaments and other football-themed offers. To kick off the NFL Your Way …
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Agencies
Jones Soda and Nintendo Team to Capture Teens
In a search for teen soda sippers and gamers, Jones Soda Co. and Nintendo of America are out with an under-the-cap sweepstakes that dangles plenty of entertainment. Labels on Jones Soda include information on the promotion and the bottles are topped …
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Agencies
Chevrolet Presenting MLB’s All-Time Latino Team
Chevrolet is leveraging is sponsorship of Major League Baseball by presenting the league’s first-ever all-time Latino team, and will award one voter a trip to this year’s World Series to see the official unveiling of the team. As part of the Chevrolet …
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Agencies
Sorrento and Precious Cheese Pedal National Sweeps
To encourage healthy snacking, Sorrento Lactalis, Inc., maker of Sorrento and Precious Cheeses, has rolled out a sweepstakes across nearly 1,000 grocery stores nationwide. Sorrento’s “Smart Snack on Wheels” promotion will give away a 26-inch High Timber …