Search Results for: research

Three ways marketers can use video in email marketing to engage prospects.

By Stephanie Bohn, CMO, VidMob A few months ago, I bought a pair of wedge sandals on Instagram from a brand I had never heard of. I surprised myself with this spontaneous splurge because, since 2017, I’ve been loyal to one shoe brand in an effort to live a life free of foot pain. After […]

With more consumers now aware of data privacy issues than ever before, organizations must adhere to the following.

The following tips can help B2B marketers deliver an experience that upholds and supports your brand’s promise to customers.

Based on LinkedIn’s insights, here’s what you need to know if you’re looking to get the attention of IT decision-makers.

The NFL and Susan G. Komen capitalize on Fortnite’s popularity to reach online gaming audiences.

Three best practices to ensure optimal collaboration between your marketing and technology teams.

Investor’s Business Daily CMO John Becker lays out four key steps to creating a successful influencer program.

Here are five strategies for diversity and inclusion that marketers can use when planning future events.

Among the findings in Penthera’s new Latin America Research report that should catch the attention of TV networks and advertisers: while Latin American respondents are enthusiastic about streaming (65% stream daily and 23% stream weekly), they are less patient with their US counterparts when it comes to annoying ads and streaming glitches like video taking […]