digital transformation

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  Data & Analytics

  Salesforce State of Marketing Report: New KPIs, Data Sources and Digital Engagement Tactics

  Salesforce released its annual State of Marketing report this week, featuring insights and trends culled from a survey of 8,200 marketing leaders across the globe.

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  Data Driven ROI

  Three Ways Marketing and Technology Can Collaborate on Digital Transformation

  Three best practices to ensure optimal collaboration between your marketing and technology teams.

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  Digital

  5 Steps to Successful Digital Transformation

  The key to guiding your organization through digital transformation
  isn’t about martech solutions—it’s about the cultural shift.

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  Agencies

  How Digital Transformation Can Boost Customer Loyalty

  Digital transformation improves the customer experience, which increases loyalty and helps turn customers into brand ambassadors.