Search Results for: data

The California Consumer Privacy Act (CCPA) is only six months away and only 14% of companies say they are prepared. Here’s how to get your company ready.

High maturity marketing partnerships contribute 28 percent of overall company
revenues, while low maturity programs contribute only 18 percent.

Want to keep your best employees happy? As the possibility of recession draws
nearer, keep these three marketing employment trends in mind.

For marketers, voice search presents a massive opportunity to make customer
connections less vulnerable than those based on features, price or even brand.

Better analysis of online viewership is helping Mobscrush create
a more accurate profile of the reach of gamers like Ninja.

Restructuring processes to help sales reps find and use relevant
content has helped Oracle increase customer engagement.

The move will demonstrate the monetary value of exposure
provided to brands with its League of Legends events.

To really improve your customer experience, don’t focus internally. Instead, re-wire
your efforts to see things from the customer’s point of view.

The recent NBA championship of the Toronto Raptors was a triumph of
emotional intelligence and data. Here are the takeaways for marketers.

L.L.Bean plans to help people get the most out of the precious summer
days by spending more time outside, together.