Ad Tech

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  Data & Analytics

  Google’s Take on a Post-Cookie Internet: What Marketers Need to Know

  A blog post from Google offered some perspective (and a bit of confusion) about how it intends to approach online user tracking and consumer privacy when the cookie is no more.

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  Acquisition

  Google Chrome’s Phase Out of Third-Party Cookies: Implications for Marketers

  What marketers need to know about Google Chrome’s privacy announcement.