Newsletters

Sponsored by: 1 Marketers Fordham University Taps Experiential to Cut Through in Higher Ed Marketing Fordham University's Vice President of Marketing discusses a new brand platform designed to differentiate the institution, grow awareness and battle the complexities of higher education marketing. READ FULL STORY 2 Brands on Fire Lowe's CMO Talks Creator Network, New Marketplace […]

Sponsored by: 1 Awards Chief Marketer Unveils the 2026 Top Marketers of the Year We've announced the 2026 Marketers of the Year, a list of innovative leaders from Bose, Meta, YouTube, H&R Block, Oura, G2 and others. Read about their accomplishments and what inspires them about the world of marketing today. READ FULL STORY 2 Campaigns Patreon […]

Chief Marketer has unveiled the 2026 Marketers of the Year, an elite group of executives who are redefining what’s possible in modern marketing. We’ve recognized these leaders not only for their standout achievements over the past year, but for the impact they’re having on their organizations, their teams and the broader marketing community. Join us […]

Sponsored by: Oura has positioned its latest smart ring collection, the Oura Ring 4 Ceramic, as a powerful health and wellness device — that also passes as a fashion accessory. According to CMO Doug Sweeny, you can thank its customers for the new features. The brand is in constant dialogue with them, and the feedback […]

The Week Ahead mockup Sponsored by: Oura has positioned its latest smart ring collection, the Oura Ring 4 Ceramic, as a powerful health and wellness device — that also passes as a fashion accessory. According to CMO Doug Sweeny, you can thank its customers for the new features. The brand is in constant dialogue with […]

1 Branding/Marketing Brands on Fire: Oura Ring CMO on Ceramic Collection, Gen Z Marketing and Retail Partnerships Oura has positioned its latest smart ring collection, the Oura Ring 4 Ceramic, as a powerful health and wellness device — that also passes as a fashion accessory. CMO Doug Sweeny takes us through the details. READ FULL […]

Oura has positioned its latest smart ring collection, the Oura Ring 4 Ceramic, as a powerful health and wellness device — that also passes as a fashion accessory. According to CMO Doug Sweeny, you can thank consumers for the new look. The brand is in constant dialogue with them, and the feedback prompted some of […]

1 Branding/Marketing Stitch Fix CMO on its Rebrand, Influencer Marketing and More AI Tools Stitch Fix is more than a year into its rebrand, which positions the apparel retailer as ‘empathetic’ to shopping frustration. CMO Debbie Woloshin discusses the elements of the rebrand and myriad changes the company has undergone since its 2011 launch. READ […]

Apparel brand Stitch Fix launched in 2011, bringing a digital approach to the shop-by-stylist method. But much has changed since its debut, including massive growth, an IPO, layoffs, a new business model, a men’s line, more artificial intelligence backend technology and increasing competitors. A brand refresh was needed, according to CMO Debbie Woloshin. She takes […]

Sponsored by: 1 AI Luxury Appliance Brand Fisher & Paykel Taps Agentic AI for Efficiency AI agents now resolve 70% of Fisher & Paykel’s customer service product troubleshooting queries. Read how the New Zealand-based brand is infusing agents more into the customer experience.  READ FULL STORY 2 Campaigns The Hellmann’s Marketing Team Takes on the Sandwich […]