Draft Chicago has named Lisa Butler and Meg Goodman senior VP-group account directors.

Butler will work on new business opportunities and in promotional marketing. The appointment takes effect Sept. 22. Most recently she was a VP-managing partner at Euro RSCG McConnaughy/Tatham.

Goodman will also work on new business opportunities and on the direct marketing side of the business. The position takes effect immediately. She joined Draft from Performance Consulting Group, Inc.

Draftworldwide Chicago has hired two senior vice president, group account directors.

Philip Loftus, 40, will be in charge of the Masterfoods account responsible for all aspects including planning, promotion programs, customer relationship management and digital marketing. He will report to Tina Manikas, senior executive VP, executive director.

Most recently, Loftus worked since 1995 as a senior vice president, director of account service at 141 Worldwide, Chicago. Prior to that he worked at Tracy-Locke, Chicago where he was account director for Pepsi-Cola North America.

Matthew Wise,33, was hired to work on the Brite Smile account and will report to Bill Gorski, senior executive VP, director of direct marketing.

Previously, Wise had been a general manager with Delphion, an IBM spinout that provides Web-based research and analysis tools. Prior to that, he worked for Luckysurf, a consumer entertainment marketing company as president of marketing.