The Gillette Co. has launched an online nationwide consumer sweepstakes that will offer one lucky football fan and three guests the opportunity to experience Gillette Stadium like VIPs for a weekend, including behind-the-scenes access before, during and ...
Discovery Kids is using a comic book created especially for its Tutenstein TV series to get kids interested in the show. More than 1 million comic books, created in a partnership with Marvel Comics, are being distributed by Discovery Education as part ...
Members of the U.S. Women's National Soccer Team will be hosting the first and only all-female golf tournament in December in California to celebrate women and raise funds for the Women's Sports Foundation's GoGirlGo! Initiative. Starbucks, United ...
A 44-year-old father of three from Massachusetts won $1 million in Pepsi's Play for a Billion TV show, which aired Sunday night on ABC. He is the second player to miss the $1 billion grand prize in the two times the promotion has run.
The New York Attorney General last week settled with the maker of Tylenol, who has agreed to stop running advertisements that make it appear that a consumer must make a purchase in order to enter the company's sweepstakes. McNeil Consumer and Specialty ...
Nestea Cool iced tea builds up its Cool Snowman character with a Web site upgrade and mobile tour. The Snowman teas up hip-hop The site, www.nesteacool.com, is hosting a Cool to the Core sweepstakes awarding trips to the Dec. 30 GigAmerica Urban Music ...
REWARDS NETWORK INC.: a provider of credit-card based loyalty and rewards programs has entered into an arrangement with RBC Royal Bank in Canada to provide bank Visa cardholders with the opportunity to earn additional rewards points when dining at ...
Susan Gray, the executive VP of the Incentive Gift Certificate Council, will be appointed president at the groups membership meeting to be held Sept. 27 at the start of the Motivation Show in Chicago. Gray, works as the director of merchant operations ...
At least one retailer and a supermarket chain are using gift cards to help victims of the recent Florida hurricanes. Sears, Roebuck and Co. provided United Way of Florida with $120,000 in gift cards for the families most affected by Hurricanes Charley ...
Publix Super Markets has replaced its paper gift certificates with plastic, reloadable gift cards. The cards can be reloaded in values from $5 to $500 and have no expiration date. "Gift cards are more accessible to customers than the paper gift ...
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