Bing Gains Market Share Again in October
In October, Bing recovered some of the market share it lost in September, according to Web analytics company StatCounter.
StatCounter Global Stats shows that Google continued its streak of four consecutive months of market share gains, finishing October with 80.39 percent of the U.S. search market, its largest slice of the pie since November 2008, according to the firm.
Yahoo! finished the month with 8.91 percent of the U.S. search market, down from 9.40 percent in September. This was the fifth consecutive month of declining market share for Yahoo!, according to StatCounter. In October 2008, Yahoo! claimed 12.34 percent of the search market.
Bing grabbed 8.86 percent of the U.S. search market in October, reflecting an increase from its 8.51 percent share in September. Still, it fell short of its all-time high of 9.64 percent in August.
The bad news for Microsoft is that “the combined Bing and Yahoo! market share has seen a steady decline from 20.36% in July to 17.77% in October,” according to Aodhan Cullen, CEO of StatCounter.
Microsoft and Yahoo! agreed on a 10-year search deal in July that gave Microsoft the opportunity to run Yahoo!’s search site, while Yahoo! received the responsibility of taking care of ad sales.
On a worldwide scale, Bing and Yahoo! claimed 7.4 percent of the market together, while Google grabbed 90.81 percent.
StatCounter analyzed 5.1 billion search engine referring clicks in October, 1.27 billion from the U.S., from its network of more than 3 million sites during the time span of October 2008 to October 2009.
Net Applications shows that Google took 84.53 percent of the global search market in October, followed by Yahoo! with 6.68 percent.
Bing claimed 3.49 percent of the search market, up from 3.39 percent in the previous month.
Baidu followed with 3.03 percent and was trailed by Ask.com with 0.56 percent and AOL with 0.55 percent, according to Net Applications.
Bing Maps recently notched two nice deals with Weather.com and National Geographic.
Sources:</strong
http://gs.statcounter.com/press?PHPSESSID=b0ad8542465b53aa317c1f96f8a49e0a
http://marketshare.hitslink.com/search-engine-market-share.aspx?qprid=4#
http://blog.searchenginewatch.com/091102-140039
