LG’s B2B Arm Launches Virtual 3D Showroom for Hybrid Events
LG’s virtual alternative to the trade show floor is a new customizable 3D showroom that it intends to scale in the coming year.
B2B Marketing
Market Like a Mother Honorees Revealed
The industry’s only editorial listing of outstanding female marketers who are leading their teams—and their families.
How Agencies Can Help Brands Weather Crises
Chief Marketer Announces the 2021 CM200
Chief Marketer’s Top 200 Brand Engagement and Experience Agencies
How ‘Prepared’ CMOs Seized 2020
CMO Council Report: 65 Percent of Marketers to Increase Spend in 2021
Nearly two thirds of global marketers surveyed by the CMO Council in December and January said they plan to boost marketing spending in 2021.
Data Privacy Legislation in a Biden Administration
Solutions for Marketers’ Consumer Data and Privacy-Focused Pain Points
Nielsen Developing Identity Resolution Solution for 2021
How ‘Prepared’ CMOs Seized 2020
Solutions for Marketers’ Consumer Data and Privacy-Focused Pain Points
Marketers' privacy-focused pain points in 2021 along with potential next steps to minimize their negative impact.
Nielsen Developing Identity Resolution Solution for 2021
Gartner Research: 60 Percent of Martech Leaders Expect Budget Cuts
Salesforce Customer Data Platform Set to Launch in October
How ‘Prepared’ CMOs Seized 2020
SAP Uses ‘Blank Canvas’ Digital Series to Engage Socially-Conscious Audiences
SAP’s digital video series showcases companies’ efforts--beyond its own--regarding environmental sustainability and social issues.
LG’s B2B Arm Launches Virtual 3D Showroom for Hybrid Events
CMO Council Report: 65 Percent of Marketers to Increase Spend in 2021
How Manufacturing Brand Hussmann Took Its B2B Business on the Road
How ‘Prepared’ CMOs Seized 2020
How AI Can Enhance Email Marketing Campaigns
Automation and AI technology can enhance email marketing campaigns through personalized messaging, market segmentation and retargeting.
