Why Brands Need to Shift Their Focus to ‘Defining Moments’
Many brands focus on what they call micro-moments—meaningful points of customer contact. But to really get ahead, consider targeting defining moments.
B2B Marketing
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High-pressure situations, thinking fast on your feet, being able to take risks—sound familiar? Take some lessons from our Military personnel.
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For Hobart, Mobile is a Key Ingredient for Reaching Food Service Pros
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Customize Your B2B Approach for Better Engagement
Why Brands Need to Shift Their Focus to ‘Defining Moments’
For Hobart, Mobile is a Key Ingredient for Reaching Food Service Pros
For Hobart, Mobile is a Key Ingredient for Reaching Food Service Pros
People like to eat on the move, and the pros who prepare that food are no less active. For Hobart Corp., that means mobile & social are essential for connecting with B2B customers.
