Valassis to Acquire Advo, Lawsuit Dropped
Valassis Communications Inc. will acquire Advo Inc. for $33 per share, or roughly $1.2 billion in cash. As part of the purchase agreement, both companies have agreed to dismiss all pending litigation.
Inktel Direct to Acquire Technion Communications
Inktel Direct, a direct marketing services provider, will purchase selected assets of Technion Communications, an inbound and outbound call center based in Fort Lauderdale, FL. Terms of the acquisition were not disclosed.
InfoUSA to Reorganize Opinion Research
InfoUSA, which acquired Opinion Research Corp. for $134.3 million in August, will reorganized the company's operations into two groups.
Online Searches for “Gift Card” Increase as Holiday Shoppers Panic
Internet searches for the term "gift cards" more than doubled as online shoppers, faced with the imminence of several December gift-giving holidays, turned to the Internet for one-size-fits-all gifts.
SonoSite Retains MarketBridge for MultiChannel Sales Effort
SonoSite, Inc., a distributor of hand-carried ultrasound technology based in Seattle, has retained MarketBridge, to bolster SonoSite's physician office channel sales.
E-zines Are E-Z
(Promo) Yule Flip Peppermint Chip. What's that? It's the new Blizzard flavor from Dairy Queen. Granted, some of us missed it. But a million Dairy Queen fans were tipped off this month about the beverage.
Subaru Shifts Gears With Roadshow Sponsorship
Subaru has signed on to become the national sponsor of the PBS hit Antique Roadshow.
Valassis, Advo Drop Lawsuits, Finalize $1.2B Merger
Valassis and Advo have dismissed their lawsuits against each other and will complete their $1.2 billion merger.
PCH Kicks Off Prize Patrol $10 Million Sweeps
Publishers Clearing House has restarted its Prize Patrol sweepstakes that surprises an unsuspecting winner at his or her home.
Unilever Names Polk to Replace Rice
Unilever has tapped Mike Polk to succeed John Rice as its top executive for North and South America early next year.
