Last week, when the announcement of a merger between acquisition happy Think Partnership and iLeadMedia hit the wires, talks between two much larger companies considering a merger were breaking down. The potential merger...

The last piece I wrote about online lead generation covered the basics of lead generation and arose out of an agency/broker’s desire to get a CPA price quote for an unnamed school. Instead of...

For those not living on the west coast and who have been using Google AdWords accounts, it has become a subtle but annoying task to continually remind yourself of how far your local time zone is to the Google’s Mountain...

According to the findings of an AP-AOL Games poll, 40% of adults in the U.S. play electronic games on a computer or console. As expected, men, younger adults, and minorities are more likely to play video games than...

On Monday Yahoo! revealed long-awaited changes to its online advertising platform, which will be implemented in three phases. This comes in the face of waning hope that Yahoo! can keep up with Google’s online advertising...

Think Partnership Inc. (the "Company") THK today announced that it has entered into an agreement to acquire iLead Media, Inc., a Utah corporation ("iLead"), with iLead to become a wholly owned subsidiary of the Company...

Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.

Brand marketers are out in force to back DreamWorks Animation's latest film Over the Hedge, dangling a host of promotions, mail-in offers and sweepstakes prizes.

After weeks of speculation, Michael Roth, the CEO of the Interpublic Group of Cos. sought to dispel rumors of a merger between Draft and Foote Cone & Belding, during an earnings conference call yesterday.

TOYOTA MOTOR SALES: said Tuesday that it is the exclusive sponsor of