Chief Marketer Network: PROMO DIRECT MULTICHANNEL MERCHANT

Learn More »
HOME > Promotional Marketing > INCENTIVES

Incentives

Event & Experiential Marketing Special Report

In this Chief Marketer Special Rep

Read and Discuss

social-special-cover-9-14

Article

Sep. 19 2014




Guide to Social Media Integration

Social media is no longer an afterthought for brands. Today, it is at the core of almost everyone’s marketing strategy. In this special report, Chief Marketer gives you trends, tips and best practices for better social marketing in the real world, including: How to get your C-suite to buy into social Case histories from companies […]

More...

 
loyalty

Article

Sep. 11 2014




4 Ways to Reach Passive and Turned-Off Customers

Those inactive members may be draining precious resources from your loyalty program.

More...

 
Five blank adhesive note reminders

Article

Sep. 10 2014




5 Keys to Successful Loyalty Programs

There are five key factors that differentiate successful loyalty programs from the completion, according to a new survey from SAS and the International Institute for Analytics.

More...

 

Article

Aug. 20 2014




Event & Experiential Marketing Special Report

In this Chief Marketer Special Report, we explore why marketers are no longer content with reaching customers and prospects at an event, but are now trying to engulf them in an experience.

More...

 
Panera loyalty

Article

Aug. 20 2014




Selfie Value: The Loyalty Power of Must-Share Moments

Best practices to improve the “selfie” value of loyalty programs, like Panera Bread’s “startling” reward.

More...

 
farmlandbaconclub595

Article

Aug. 14 2014




Farmland Calls for Bacon Lovers to Unite

Using crispy bacon as a hook to unit bacon lover, Farmland has launched a loyalty club.

More...

 
Wendy's Steakhouse Deluxe Burger

Article

Jul. 07 2014




Wendy’s Mystifying Execution 3

Wendy’s and StubHub get together to push Wendy’s new Steakhouse Jr. Cheeseburger Deluxe.

More...

 
2014 PRO Awards Winners

Article

Jun. 30 2014




FCB Chicago Takes Top Honors at 2014 PRO Awards Gala

The 2014 PRO Awards Gold, Silver, Bronze winners: case studies, images.

More...

 
brand value

Article

Jun. 24 2014




Millennials and their Love for Loyalty Programs

Based on a January 2014 study, millennials are more likely in general to become loyalty members to companies in order to receive deals and rewards.

More...

 
2014 PRO Awards

Article

Jun. 16 2014




4 Reasons Why YOU Should Attend the PRO Awards Gala: June 25 NYC

Whether your campaign rose to the top as a 2014 PRO Awards finalist, you entered a campaign that didn’t quite make the cut or you didn’t participate at all this year, The 2014 PRO Awards Gala, June 25 in NYC, is an event that both agencies and brand marketers don’t want to miss. Here are […]

More...