Incentives
Article
Apr. 08 2013
7-Eleven Turns App Development Over to Customers
7-Eleven’s approach in app development is what many retail marketers expect, to create utility for customers to find stores, use digital coupons and More...
Article
Jan. 24 2013
Businesses Spend $22.7 Billion on Gift Cards
1
The Incentive Research Foundation reports on the state of businesses that use gift cards as incentives. More...
Jan. 07 2013
Program Design Key to Gamification Success
5
Tips and tricks from Maritz Loyalty Solutions to tune up your marketing programs with ramification. More...
Dec. 20 2012
Power Pack: Ideas and Trendsetters to Watch in 2013
1
From brands ranging from Craftsman and KFC to IKEA and Coca-Cola, read about campaigns that tap into trends all marketers will be grappling with in 20 More...
Dec. 18 2012
Mysterious Boxes Make Noteworthy Marketing Tools
4
Cravebox is a new product discovery service that delivers themed, curated boxes with unique finds relevant to the recipients’ interests, occasions a More...
Dec. 11 2012
Tis’ the Season for Gift Cards: NRF
Shoppers plan to spend more than ever before on gift cards over the holiday shopping season. More...
Sep. 17 2012
CPGs Apply Loyalty-program Analytic Standards to Mass Advertising
1
CPGs examine their customer data more closely and push to apply their loyalty-program analytic standards to mass advertising. More...
Sep. 06 2012
StubHub Converts Quick Sales to Long-term Loyalty
StubHub, the world's largest online ticket marketplace, has debuted Fan Rewards, a comprehensive free loyalty program that goes beyond the typical poi More...
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